| Google Business Profile / Google Maps | Google Visibility Basics | Profile freshness, categories, services, photos, hours and access tasks. |
| Google review replies | Visibility Growth | Review reply drafting and approval-ready tone, with no live replies in this module. |
| Local SEO | Visibility Growth | Local page clarity, internal links and indexability suggestions. |
| Directory/listing optimisation | Visibility Growth | Listing presence and consistency checks before any submission. |
| Safe local backlinks | Visibility Growth | Owned-surface and local opportunity planning with live placements locked. |
| Website SEO updates | Website SEO System | Additive on-page updates, not broad destructive rewrites. |
| Meta titles and descriptions | Website SEO System | Approval-ready metadata suggestions with careful wording. |
| Image SEO and alt text | Website SEO System | Descriptive filenames and natural alt text checks. |
| Competitor visibility check | Visibility Growth | Public-surface comparison without implying private data access. |
| SEO content and local pages | Website SEO System | Helpful local pages without doorway-page patterns. |
| SEO blog articles | Website SEO System | Useful articles connected to real customer questions. |
| Local ranking/indexable pages | Website SEO System | Pages that can be found, crawled and understood. |
| Facebook and Instagram organic posts | Visibility Growth | Staged post plans only until account proof and approval are green. |
| Reputation management | Visibility Growth | Review monitoring, tone and response planning. |
| Visibility report | All bundles | Plain-English status, blockers, next actions and proof links. |
| Simple email campaign support | Add-on | Drafting and planning with live sends locked until compliance gates are green. |
| Basic content editing | Quick fix | Small wording and clarity fixes for public pages. |
| OTA audit / hospitality add-ons | Add-on | Hospitality-specific audit preview only; Restaurant Support remains future/staged. |
| Google Ads management | Add-on | $70/month management fee, ad spend separate, no spend started here. |
| Meta Ads management | Add-on | $70/month management fee, ad spend separate, no spend started here. |